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15% off “Contenu: A font specimen book from Hackberry Font Foundry”

- July 21, 2010 by David Bergsland

Font Design & Typography: Fwd: Promote “Contenu: A font specimen book from Hackberry Font Foundry” by forwarding this message to your readers.

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A major new release at Hackberry Font Foundry

- July 6, 2010 by David Bergsland

Announcing this all over

You may have seen this already, but it is a major piece of work and probably my most mature and sophisticated set of font designs yet. I finally broke down and spaced them for body copy—so they will work well at text sizes [from 9-point to 12-point] without the need to fiddle with the spacing. The design is a contemporary take on oldstyle serif typefaces using Jenson as the mask. The roots of this design go back to Minister which Monotype says has Garalde influence.

It is very conservative for me. I even went to a small bowl on the lowercase a. What’s the world coming to?

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The Positive confession

- July 3, 2010 by David Bergsland

One of the more common heresies running around the church today is that we must always speak positively, that negative confessions are, by definition bad. The truth of the matter is quite different.

II Timothy 3:16 {NKJV}

“All Scripture is given by inspiration of God, and is profitable for doctrine, for reproof, for correction, for instruction in righteousness,”

God tells us the purpose in the next verse [let's use New Living this time]:

“God uses it to prepare and equip his people to do every good work.”

Please notice that the second use of scripture if “for reproof”. The amplified expands this (and correction) to the following:

“for reproof and conviction of sin, for correction of error and discipline in obedience”

This does not sound like the power of positive speaking to me.

Jesus could be quite negative

Take the verse I harp on all the time—spoken to the church-goers of the day:

Matthew 7:21-23 [Amplified]

“Not everyone who says to Me, Lord, Lord, will enter the kingdom of heaven, but he who does the will of My Father Who is in heaven. Many will say to Me on that day, Lord, Lord, have we not prophesied in Your name and driven out demons in Your name and done many mighty works in Your name? And then I will say to them openly (publicly), I never knew you; depart from Me, you who act wickedly [disregarding My commands].”

Notice that these are people using the name of Jesus in power—those whom we would call spirit-filled today. They prophesied, did exorcisms, and miracles in the name of Jesus. Yet, Jesus says to them the scariest words in scripture, “I never knew you: depart from me”.

May it never happen to any of us!

So, how are we to speak?

Paul says it best in Ephesians 4:15

“speaking the truth in love, we are to grow up in all aspects into Him”

OK, I understand speaking the truth, but that is to be done “in love” . Again Paul says it best in I Corinthians 13: 4–6 [NASB]

“Love is patient, love is kind and is not jealous; love does not brag and is not arrogant, does not act unbecomingly; it does not seek its own, is not provoked, does not take into account a wrong suffered, does not rejoice in unrighteousness, but rejoices with the truth;”

So, even if the truth hurts we are responsible to be patient, kind, humble, meek, un-offended, in the moment, and happy with the truth as it is reveled. But, we mustn’t pull back if the truth requires a rebuke, a warning, or a so-called negative expression.

If we are prayed for about healing, we are not to lie if it still hurts but positively confess that we’re healed. However, I see nothing wrong with saying, “I haven’t seen the manifestation yet, but I am convinced that He will heal me and stop the pain.” [But only if that is really the truth about how you feel.]

God never requires us to lie. If you think that is what is happening in your life, bite your lip, zip your yap, and don’t say anything until you can say the truth. Sure that is difficult sometimes. But the Christian walk requires nothing less.

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PDF to ePub conversions

- July 3, 2010 by David Bergsland

No, this is not a step by step. It’s a discussion of the realities of dealing with publishing in the second decade of the 21st century. Specifically, I want to talk about dealing with graphically intensive books in multiple channels.

One of the Linked-In groups I’m in has been debating the role of XML in “future-proofing” documents. They are mainly coming from employment at large publishing houses with hundreds or thousands of legacy books—many from before the e-reader age, many from before the digital age entirely. That’s not what I am talking about either.

This is redesign not conversion

That’s the first thing you need to accept—like it or not. There is no way to convert a typographically excellent, graphically intensive book from PDF to ePub. There are too many limitations with ePub. Here’s a list of the things you’ll need to get rid of as you make the conversion:

  • Fonts: All you have to work with are a limited portion of the originally limited Web palette of fonts
  • Vector graphics: at this point you need to convert everything to JPEG.
  • Anchored graphics: Everything must be inline.
  • Columns: This is all single column stuff.
  • Nested styles: You’ll need to hand format run-in heads with character styles
  • Styles in general: Depending on who you use to distribute your masterpiece, you’ll probably need to convert to the H1-6, p, ol, ul choices of HTML [I'm thinking Kindle here].

It’ s a very different way of thinking

I keep on hearing that some types of books will not convert. That’s not true. What is true is that some designers are not willing to work within the given limitations as we wait for our options to improve. For one of my new bloggin acquaintances, I made a couple of comparison pieces [PDF vs. ePub] this morning. I thought you might want to take a look and see what I had to change. Yes, the ePub version is hideous. But, it is selling as well as the PDF version—though the printed version is still outselling both.

The PDF sampleThe ePub sample

Does this miss the mark for you?

What experiences are you having that suggest my choices are bad or wrong?

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Where is BookFlix?

- June 28, 2010 by David Bergsland

As we go through the hype of eBooks, how many do we really want to buy? What I want is an excellent reader that lets me rent books, sorta like on the NetFlix model. Here’s a link to an excellent article that talks about this from a conceptual view. I’d never thought about why I haven’t bothered to buy my iPad yet (other than lack of sufficient extra money laying around).

It’s not the device or the file—it’s the internet, stupid!

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Pulling punches?

- June 27, 2010 by David Bergsland

Guilty as charged!

Maybe it’s just me, but I rarely find a place where I can really say what I feel. A lot of it is my shyness and timidity on social situations. I can hear the laughing and the “yea, right!”s—but I ask you, “How many of you have seen me in a social situation?” Surely you can see my motivation to teach and write.

However, as a writer and teacher, I really need to be careful. First of all, scripture says I’ll be judged more severely than non-teachers.

James 3:1 esv Not many of you should become teachers, my brothers, for you know that we who teach will be judged with greater strictness.

So, I really want to be in control of what I say. In addition, I really find that it is easy to miss opportunities by offending people—especially Christians. I really don’t know why that is such a problem. One of the fruits of the spirit is to not be easily offended. I usually write it off to personal taste; that I do not like fashion; that I do not like crowds; that I do not like sports; and on & on.  It’s more likely that my flesh is really obnoxious.

However, there’s no place for speaking in the flesh

That’s one of the main reasons I do not like the phone or face-to-face meetings. It’s not that my reactions are bad—they’re not thought out. Every time I get off the phone and talk about the conversation I always get, “Why didn’t you ask…” “What are they doing…” I never have an answer. Talking in reaction to interaction is fearful for me because I do not trust my flesh at all. It always gets me in trouble.

What about my call?

Maybe the problem is who I am designed to be. I know the Lord has used me as a prophet—and no one likes prophets. I know that I was trained as an “artist” dealing with getting in touch with my personal vision. I know that I’m creative, in my limited up-tight manner. But this cannot be an excuse to be rude or uncaring or self-centered. I must put down my flesh and walk by the Spirit. Only in the Holy spirit do I have any hope of getting past myself.

I must pull my punches

There is no room for me to allow the flesh free rein at all. My ideal and goal is peace, joy, gentleness, self-control. I have to focus on my audience and seek to hear what they need—what the Lord would have me share, what Jesus wants to say in the situation.

It is always fascinating to watch one of these postings as it develops. So far I have written and tossed a half dozen complete paragraphs and several more sentences. I began with a four/five paragraph stream of consciousness and I think all of that is gone now. The entire point and focus of it has radically changed as I pray and repent to hear better. This is the way it should be. I’m not an apostle or leader. I’m a prophet/teacher. My responsiblility is to be much more careful of what I say. Jesus’ words are really scary to me,

Matthew 12:36-7 esv “… I tell you, on the day of judgment people will give account for every careless word they speak, for by your words you will be justified, and by your words you will be condemned.”

What could be more worrisome to an artist/author who merely tries to be a good steward of the ideas he is given? Before Jesus, I was the arbiter. I was taught in school that good is defined as what I like. What a shock it was to discover absolute truth and its personification [& what a relief]. Now, the Holy spirit has the final say—I hope.

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eBooks & ePUB: multi-channel releases

- June 27, 2010 by David Bergsland

One of the interesting things about the new paradigm of publishing is the lack of exclusivity. As I publish works for Radiqx and clients, I am continually struck by how many places I normally release things. My norm now is to start with Lulu, then do a Createspace version, then make an html version for Kindle, then a Word version for Smashwords, an ePUB version on Lulu for iPad, a PDF of one of the versions for Scribd, and others yet to be discovered.

Part of this is to see what sells and who checks it out, and what action develops. This is all in flux as far as I can see. So far, Amazon are doing the best [both CreateSpace, and Kindle],  closely followed by Lulu—but these results are changing weekly. As far as traffic is concerned, Scribd seems to do the best. But, Smashwords has more people checking out samples. It is a real interesting mix. As far as I am concerned, it is much more interesting than my old relationships with a giant publisher back East somewhere.

It takes constant redesigning

This is where InDesign and the Creative Suite 5 in general, really shine. InDesign CS5 has really helped out the workflow. Some sites require separate insides and covers (Lulu & CreateSpace), some require HTML (Kindle), some require ePUB (iPad), some require Word (Smashwords), some work best with PDF (Scribd). They all take specialized designs. However, with layout adjustment turned on and a complete set of styles (paragraph and character) set up, all of this goes relatively quickly.

Of course, “they” all say you must get into the code. But you should know of my code challenge by now. If it requires code [beyond HTML and CSS], I’m not going to do it. My hope (and constant feature request) is that some app in CS6 will enable me to drop the need to be constantly playing with HTML and CSS also. Already, I am using Dreamweaver CS5′s CSS dialog boxes to edit my CSS—even for my WordPress templates.

It’s a brave new world

I’m really having fun learning to work in this new world. I’m gradually finding friends and sources of help. Liz Castro and Joel Friedlander regularly offer good advice on their blogs, for example. It’s really going to be interesting to see where it all goes from here.

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Radical redesign adds social networking

- June 24, 2010 by David Bergsland

I thought I’d add a way for readers of my blog to communicate with each other. PLease feel free to add a profile on the blog.

Let me know what you think of the redesign.

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Silly me! Found a new shortcut in FontLab

- June 7, 2010 by David Bergsland

It really helps production efficiency and speed.

Great find! Command+Arrow Key on selected pieces moves 100 units

This shows my ignorance of things like this, but I just discovered a great shortcut built into FontLab. As I have mentioned many times, moving selections right or left is a constant thing—especially while building composite glyphs and letterspacing a new font. One of my irritations over the years has been the internal debate over whether it is more efficient to move components with multiple shift+right arrows or to go to the mouse and shift+drag. I’ve used both over the years, but they are both frustrating.

Again to review, the arrow key moves one unit and the shift+arrow key moves ten units. I just accidently found that the Command+arrow moves the selection 100 units. What a great timesaver!


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I need help..

- May 29, 2010 by David Bergsland

I have just added two minisites to the Radiqx site.

There is a section now on Practical Prophecy without speculation.

There is also a new section of the Practical Practice of Walking in the Spirit.

They need to be proofed. If you have time to read the pages in the sections and sent me any typos, I would greatly appreciate it.

Also, if there is anything you want me to write about, just let me know.

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